IBTE Hanoi 2026 to Redefine Trade with Asia's Largest Baby and Toys Expo

The International Baby and Toys Expo (IBTE) Hanoi 2026 is set to become a major trade event for the region. Organisers have announced plans for a 20,000-square-metre exhibition space, making it one of the largest of its kind. The event will focus on connecting businesses across China, Vietnam, and Southeast Asia while showcasing the latest in toys, baby products, and stationery. The exhibition will cover five key sectors: trendy toys, baby products, intellectual property licensing, traditional toys, and stationery. Well-known brands like Dongguan Yuankang Toy Manufacturing, Zen of Collectible Culture, 52TOYS, and Zhongshan Unimass Animation Culture have confirmed their participation. Some will also use the event to launch new products and offer exclusive sales.

Visitors can expect interactive experiences, including mini-games and lucky draws. Beyond the displays, the event will host industry seminars and business-matching sessions. These activities aim to strengthen supply chains and encourage regional cooperation. The Asian Toys & Baby Products Association Alliance will play a key role by linking international buyers and delegations. IBTE Hanoi’s organisers describe the event as a strategic gateway to the Vietnamese and wider Southeast Asian markets. Their goal is to create a dynamic trade platform that helps businesses identify key products, secure suppliers, and explore new distribution channels.

IBTE Hanoi 2026 will run as a large-scale trade fair with a strong focus on networking and business growth. The event’s mix of exhibitions, product launches, and industry discussions is designed to support long-term trade relationships. Companies attending will have the chance to expand their reach in one of Asia’s fastest-growing consumer markets.